What is Cause Capitalism?

From the Founder and Inventor Steve Down, Cause Capitalism– when a for-profit organization chooses as its partner a non-profit, not as a gimmick but as a true sustainable partner. Cause Capitalism is the new world order in doing business, economies built through cause capitalism will operate on the governing principle of service to all.

Cause Capitalism is the compassionate form of capitalism the world has been waiting for. It is the new capitalism that resolves the ideological war between capitalism and socialism.
Cause Capitalism addresses all Sustainable Goals. It reaches out to marginalized groups, low-income households, the disadvantaged and vulnerable groups.

It seeks to envision, empower, enable and engage individuals, families, businesses, and Nations towards sustainable development.

Differences between Capitalism and Cause Capitalism.

A capitalist economy is profit-driven, profits are made at the expense of quality. Capitalism is driven by profit expectations; it fluctuates with the changes in technological advancements for more capital accumulation. This, in turn, affects the pricing and quality of production.

A good example is the extraction of cobalt from the Democratic Republic of Congo (DRC) that has been linked to human rights abuses, corruption, environmental destruction, and child labor.

According to The Guardian, a lawsuit was made against For-profit companies Apple, Google, Dell, Microsoft, and Tesla for aiding and abetting mining companies that profited from the labor of children who were forced to work in dangerous conditions.

The children were paid as little as 200/= ($2) a day while companies like Apple have recorded an $81.4 billion in revenue for fiscal Q3.


Cause Capitalism is mission-driven, through a triple bottom approach the economic model ensures social, financial, and environmental sustainability.

By converging a mission on people, planet, and Profits; sustainability is pegged on the profitability of every cause capitalist business.

Economies will be built on a foundation of human dignity and mutual respect. Leading by example, all Steve Down companies partner with non-profits on community development.

One of Steve Down’s companies has donated 200 goats to 100 widowed households in rural areas in Kenya. The widows are part of 35.5 % of Kenya’s population living below the poverty line.

By giving these deserving families a Billy and a nanny, Cause Capitalism ensures they are well equipped and able to cater financially for themselves. The purpose of this is to mitigate and find a solution to real-world problems like poverty.

Solving the Ideological war between Capitalism and Socialism.

While a majority of people agree that capitalism rewards effort and socialism doesn’t, Cause Capitalism is meant to solve the ideological war between the two. It combines the principles from both economic systems; human dignity and profits.

The main governing principle of the economic system is — We are all members of the same human family-brothers and sisters of equal value and should treat each other as such.

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